Florence by Mills is a skincare brand that celebrates loving and expressing your true authentic self. The brand celebrates young women, specifically creating products catered to younger skin.
Overview
This project was initially designed with the goal of creating an interactive element for a brand's website, with a focus on UX/UI writing.
Their ideal audience is girls, specifically teenagers between the ages of 12 - 15, with a larger reach towards Gen Z in general. The goal was to maintain the casual and inspiring tone, with an element of education, as this is the ideal age to learn about personalized skincare.
As a consumer for Florence by Mills, I admire the messaging behind their brand, but felt as though there was room for a more personal interaction and education. I took the opportunity to create a quiz that can help them shape the beginning of their skincare and self-love journey.
Inspiration
Outcome
